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Branding and website design for Mobility Pitstop

Kate Marston - Friday, August 12, 2016

We've really enjoyed working with Mobility Pitstop on their new website design over the last few months. In order to achieve the desired outcome we initially worked on bringing the logo up to date with a new redrawn character, typography and colour scheme. We even introduced a female character for use on the website and e-newsletter. This was an important introduction as the client reported that some customers felt alienated by the male character which previously had been styled as a mechanic. Mobility Pitstop wanted to move away from this and make the characters more neutral. Below you can see before and after of the logo and character. We continued the illustrations onto website banners, vouchers and other printed materials. More images can be seen here.


After


Before

Websites for Tring businesses

Kate Marston - Wednesday, March 23, 2016


Over the last few months we've completed three mobile friendly websites for Tring based businesses. The first is for Beacon Project Services, a quantity surveying company with whom we've worked with since Director Stephen Baker launched the business. We originally designed the logotype and stationery and this new site is the second we've produced for Beacon. With more case studies to display we created an expanded projects area. The navigation ensures clear routes to the services provided.

Another site is for The Nursery Press. Again The Nursery Press were a start-up business and we've created the logotypes and other marketing collateral for both areas of the business – Owl Track and Bright Look Planning. Initially the business had a very simple site but this re-working of it incorporates e-commerce so they can sell their planning books and Owl Track subscriptions online. 

And finally back in January we launched the new site for Tring Brewery. With bold colourful entry banners on the Home screen the site features full product details for each beer they produce with beer ordering forms. Gift vouchers and Golden Toad memberships can be purchased online and tours can be booked through the calendar system. The site also features illustrations of each team member – these were great fun to do!

More can be seen on these projects here:

Logo and website for Hub Marketing

Kate Marston - Sunday, February 28, 2016

Here's a new logo design and website for Hub Marketing. With a brief for a professional, contemporary and un-cluttered design Hub Marketing wanted their logo and website to project strengths of proven expertise, sustainable growth focus and commercially minded.


After meeting and talking through the brief and after Claire at Hub Marketing had completed our branding questionnaire we came up with the below as one of the design options presented. The website was built on Wordpress and contains a blog and case study area for the client to easily update.


‘Kate designed my Marketing Consultancy's logo and website and was a real joy to work with. As well as being a talented designer, Kate also has a very good understanding of the commercial aspects of the business she is designing for and the questionnaire she uses as part of the briefing process really helps to illicit the objectives for the piece of work. She successfully combines design flair with real attention to detail and I would highly recommend her services.’ Claire Kennedy, owner Hub Marketing



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    KM Design, Graphic Design Consultancy, Tring, Hertfordshire © 2017 | KM Design is a trading name of Chalk & Charcoal Limited | Registered in England and Wales no 9494435
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