Our latest website design for ABCG went live on September 16th. ABCG are a training and consultancy business based in Chesham. Wanting to define their service offering with a stronger focus on customer experience we were invited to pitch for their brand refresh and the creation of a completely new website. As the result of a credentials and quote pitch we were successful and so began our journey into the world of customer experience.
The project started by selecting a new brand typeface and secondary colour palette to complement the existing green and grey scheme. We then designed image icons to denote the products delivered by ABCG and combined these with design layouts for an in-depth company presentation. The presentation was then expertly created in Powerpoint with style sheets and colour palettes by the talented Amanda Slack www.amandaslack.com. This enables the client to easily add and create new slides whilst retaining the brand style.
Following this we rolled out the full brand guidelines, new stationery designs, social media graphics, a promotional flyer and finally the website. This particular site is built using Wordpress. Working with the client we developed the site plan, created the site design and project managed the build.